Strategic Solutions for Marketing Challenges | Copywriting | Art Direction | Creative Direction

SECURITYPLUS FEDERAL CREDIT UNION

BRAND AWARENESS CAMPAIGN

OUTDOOR/NEWSPAPER/RADIO | View as pdf

 

THE CHALLENGE: Help the a local credit union launch a new branch while educating the audience as to why a credit union is better than a bank.

 

THE SOLUTION: Make up a new verb, credit-unioning, to counter years of banking.

 

Copywriter: Jason Wennet

Art Director: Scott Boyer

RADIO

443-610-2947 | jason@jasonwennet.com

© 2015 Jason A. Wennet